Founder of Marketing Showrunners, host of 3 Clips and other podcasts and docuseries about creativity, and author of Break the Wheel. I’m trying to create a world where people feel intrinsically motivated by their work. Previously in content marketing and digital strategy at Google and HubSpot and VP of brand and community at the VC firm NextView. I write, tinker, and speak on stages and into microphones for a living. It’s weird but wonderful.
Get in touch anytime: jay@mshowrunners.com // Speaking inquiries: speaking@unthinkablemedia.com
November is Make the Case Month at MSR. Every week, we’ll load you up with the big-picture ideas and tactical tips you need to sell your branded show concept to the “powers that be” within your organization. We know that shows are the best vehicle to help grow brand affinity among your customers; this month, we’re […]
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What does it take to make your audience’s FAVORITE show? That’s our goal as makers and marketers, but it’s a complex question So we’re on a weekly journey to find out. Subscribe for our free Friday emails, each with one new idea, technique, or framework, all building towards an end-to-end system we can all use. […]
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The biggest barrier to building brand affinity can often be internal stakeholders. All month long, we’re learning how to make the case for great content. Here’s everything we have planned. It’s easy for marketers to act a lot like Chicken Little: We hear a few stats suggesting that the sky is falling, so we […]
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Ever see The Good Place on NBC? It’s incredible. They say good writers should show, not tell. I’m just going to ask you to allow me to break that rule because I’m telling you: The Good Place is incredible. I will say no more because #spoilers. But one thing I will absolutely spoil as loudly as I possibly […]
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Before we define what a showrunner actually is, consider for a moment the effect that titles and terminology have on the way people approach their work. Imagine you’re at a party and someone asks what you do, and you say, “I’m a writer.” What images pop into the other person’s head? Maybe you’re a plaid-clad […]
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